Ad Systems (ADSY) Drops 10% Despite Release of Traffic Management Software

Ad Systems Communications Inc. (OTC: ADSY) recently released its new traffic management software. The new software will enable the company to bring a high level of automation to the operation of its proprietary, patent-pending cable TV ad insertion systems. Despite the news, shares fell 10% to $.04 in early trading.

Martin Alcock, CTO of Ad Systems, said that the software upgrade will not only drive down cost and labor content in managing the company’s existing installed base, but also allow it to expand its customer base to 1 milion subscribers without an incremental increase in its operational costs. Alcock said that by owning the entire value chain, the company will be in a unique position to make innovative enhancements without the assistance of third-part vendors.

Ad Systems is a Salem, Oregon-based provides digital media and video communications services to all major cable TV networks, including MTV, ESPN, CNN, Lifetime, Fox News, CNN and Discovery. Through its services, the company assists advertisers in increasing sales and improving brand recognition.

On Wednesday, the company announced that it has added a new revenue generating local advertiser to its Georgia DMA system. J. Michael Heil, CEO of Ad Systems, said that the Macon, Georgia DMA is growing and is becoming a very strategic market for the company as it continues to build out in the southern U.S. TV market.

Also on Wednesday, the company announced its newest contract for additional system installations in the Macon, Georgia DMA. Earlier in the week, the company reported its preliminary second-quarter financial results. Based on the preliminary data, the company expects second-quarter revenue to increase 70% on a year-over-year basis and 50%-55% on a sequential basis.

For the second quarter of 2010, the company deployed its technology to a customer base of 300,000 subscribers, mainly in cable TV markets that have been previously un-served. The company is set to increase its customer base to over 1 million subscribers by deploying multi-year contracted cable TV Systems that are awaiting installation. Earlier in the week, the company also provided a brief explanation of its business model to its shareholders.

The penny stock of Ad Systems has seen a rally in the previous three trading sessions, rising 21.62%. The penny stock had closed at $0.0450, on Wednesday, on above average volume. The stock had touched an intra-day high of $0.07. It has a 52-week range of $0.00-$0.19.

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About BeaconEquity.com

BeaconEquity.com is committed to producing the highest-quality insight and analysis of small-cap stocks, emerging technology stocks, hot penny stocks and helping investors make informed decisions. Our focus is primarily OTC stocks in the stock market today, which have traditionally been shunned by Wall Street. We have particular expertise with renewable energy stocks, biotech stocks, oil stocks, green energy stocks and internet stocks. There are many hot penny stock opportunities present in the OTC market everyday and we seek to exploit these hot stock gains for our members before the average daytrader is aware of them.

Beacon Equity Group Disclaimer

This newsletter is a paid advertisement and is neither an offer nor recommendation to buy or sell any security. We hold no investment licenses and are thus neither licensed nor qualified to provide investment advice. The content in this report or email is not provided to any individual with a view toward their individual circumstances. Beaconequity.com is a wholly-owned subsidiary of BlueWave Advisors.

While all information is believed to be reliable, it is not guaranteed by us to be accurate. Individuals should assume that all information contained in our newsletter is not trustworthy unless verified by their own independent research. Also, because events and circumstances frequently do not occur as expected, there will likely be differences between the any predictions and actual results. Always consult a real licensed investment professional before making any investment decision. Be extremely careful, investing in securities carries a high degree of risk; you may likely lose some or all of the investment.

  • BP

    ADSY is at great entry point. Great support at .03 and with all recent positive news and 10Q this thing should be moving way up soon. GET IN WHILE YOU CAN!!!